Lessons from Imfuyo’s Community-Led Livestock Programs in Narok County, Kenya

Executive Summary

Some time back, Imfuyo, in collaboration with the Narok County Government, initiated a comprehensive livestock transformation program. This partnership involved Pacific Insurance Brokers, Cooperative Bank, the Kenya Livestock Breeders Association, and organized farmer cooperatives. The initiative focused on advancing community-led education, data-driven livestock services, insurance adoption, and agri-financing across Narok County.

Watch on Youtube, the Narok County Government partnership with Imfuyo

Narok County Government partners with the private sector to empower livestock farmers

Through a structured two-week activation program, Imfuyo engaged over 500 livestock farmers from more than 200 organized groups, including dairy cooperatives, beef producer networks, CBOs, and independent farmers.

The field program spanned Narok South, East, and North — delivering hands-on training, profiling livestock, and piloting access to financial and insurance services.

Imfuyo CEO, Bernard Njathi, engages stakeholders during a Q&A session as Narok County Government officials look on attentively

1. Context: Livestock as Economic Infrastructure in Narok

Narok County hosts an estimated 1.3 million livestock, with beef cattle accounting for 75% of that number. Livestock serves as a primary asset class, a store of value, and the economic backbone of many households. Despite its centrality, livestock systems in Narok remain underfunded, under-recorded, and largely informal.

Imfuyo stepped in to help formalize, finance, and future-proof these systems — starting with the people themselves: the farmers.

Livestock grazing in Narok County during a field visit by Imfuyo officials

2. Core Program Pillars

A. Community-Based Education (CBE)

Trainings delivered on:

  • Animal health and nutrition
  • Sustainable production practices
  • Basic record keeping and livestock management

Conducted in partnership with Narok’s health department and local institutions, these sessions were designed for practicality and participation.

Imfuyo and a veterinary specialist conducting a training session with the Emurua Dikirr Dairy Farmers’ Cooperative

Outcome: Farmers were equipped with actionable knowledge and confidence to improve livestock outcomes and plan long-term.

B. Data Collection & Livestock Profiling

  • Rolled out ear identification protocols designed to preserve skin quality for future leather value chains
  • Farmers were introduced to simple data logs, tracking key metrics like birth, weight, health incidents, and sales

Purpose: Create a baseline dataset for every animal — enabling value-based credit scoring, insurance enrollment, and cooperative planning.

Farmers were introduced to Imfuyo’s services, including ear tagging, data collection, and financial offerings such as literacy training, livestock insurance, and access to loans

C. Livestock Insurance Integration

With Pacific Insurance Brokers, farmers were introduced to livestock insurance policies tailored for their risk realities — especially drought and disease. Education focused on claim procedures, cost-sharing models, and demystifying common misconceptions.

Barriers to uptake included low awareness, historical distrust, and affordability — clear signals for deeper policy design engagement.

A Pacific Insurance official trains local farmers on livestock insurance solutions

D. Livestock-Backed Loans & Agri-Finance

Through stakeholder sessions with Cooperative Bank and microfinance players, farmers explored asset-based lending using their livestock.

Discussions focused on:

  • Credit products aligned with seasonal cash flows
  • Risk-sharing frameworks between institutions and county authorities

Farmers showed willingness to embrace structured finance, provided the terms respected their production realities.

Partner stakeholders engaging with farmers during a community outreach session

3. Observations from the Field

Key learnings drawn from over 500 direct farmer engagements:

Key learnings drawn from over 500 direct farmer engagements

Despite these challenges, farmer appetite for growth, systems, and support was evident and consistent.

4. Strategic Recommendations

Localize CBE Programs Across Counties

Institutionalize farmer education through county extension offices and vetted partner NGOs.

Develop County-Level Livestock Databases

Begin with ear-tagging, tie to mobile-enabled data platforms, and link to vet, finance, and cooperative systems.

De-risk Livestock Insurance for First-Time Users

Explore subsidies, bundled products (insurance + veterinary), and hybrid coverage with donor participation.

Design Livestock-Backed Credit Frameworks

Use verified livestock data as collateral, anchored by cooperative or county guarantees.

Strengthen Farmer Cooperatives

Use them as financial access points, training platforms, and market aggregation hubs.

5. Conclusion: Moving from Potential to Policy

The Narok activation proved a key truth — rural livestock farmers are not resistant to structure; they are under-engaged by it. With the right partnerships, practical education, and data-driven tools, livestock can shift from subsistence to scalable enterprise.

Imfuyo engaging with members of the Elatia community, who embraced the initiative as a valuable addition to ongoing livestock programs

Imfuyo is committed to deepening this model, county by county, farmer by farmer — building bridges between knowledge, data, and finance to redefine livestock economies from the ground up.

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